A report worth opening
Every report carries a REALM score, an estimated value range (never one fake-precise number), the confidence behind it, equity position, seller readiness, and appreciation potential, each explained in a sentence a homeowner actually understands.
The "What EVE sees this month" note reads the market movement around their home and says what it means for them, which is why the report keeps getting opened month after month.
- Value range with an honest confidence read
- Equity position, market health, and seller readiness
- A monthly EVE note in plain language, not raw comps
Branded to you, working for you
Reports go out in your name with your branding, and every one carries a "List my home" path that lands back with you. When a homeowner starts thinking about selling, you are already the agent in the room.
Delivery is automatic on a monthly cadence for the clients you choose; opens and interest signals feed back into your CRM so EVE can tell you who is warming up.
- Your brand, your name, delivered automatically each month
- A built-in listing path from every report
- Interest signals feed the CRM and EVE's briefing
It goes out under your name every month without you writing it, and the people who open it are the ones about to move.
Grounded facts, cited sources
Property facts resolve through a source-priority chain, with your own corrections winning over feed data, and every fact carries its provenance. The estimate explains itself instead of asking to be believed.
Inside REALM, the same intelligence rides on every contact and property: value, equity, and market pulse on the record where you work.
- Per-fact provenance: you always know where a number came from
- Agent overrides win over feed data on your own listings
- The same read available on every contact record
Where it came from and when it was current. A number a client can check is worth more than a number that is merely confident.
Frequently asked questions
What is a Home Intelligence Report?
A branded monthly report REALM sends to a homeowner on your behalf: an estimated value range with a confidence score, comps, equity position, market health, seller readiness, and a plain-language note on what changed this month.
How is this different from a Zestimate email?
It is honest about uncertainty (a range plus a confidence read, never one fake-precise number), it explains its numbers with cited sources, and it carries your brand with a listing path back to you rather than to a portal.
Who should receive the reports?
Past clients and sphere homeowners you choose. Each report is a monthly touch that keeps you the obvious agent when they start thinking about selling.
Does this generate seller leads?
That is the point. Every report includes a "List my home" path that lands with you, and interest signals feed your CRM so EVE can flag who is warming up before they announce it.